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9%
Your gender?
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Male
Female
Your role?
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Manager
Non-manager
Front-liner (Worker)
Your age?
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20-25
26-30
31-35
36-40
41-45
45-50
50+
Do you know the definition of a purposeful business?
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Yes
No
Do you know what is Bel’s purpose?
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Yes
No
A purposeful business, is a business that defines its objective beyond sole profit generation. It sees its objective as to find profitable solutions to the needs and problems of people and planet and seeks to create value for a broad set of stakeholders. The purpose defines “why” a business exist, what problem it wants to solve.
To what extent do you understand our purpose: “for all for good”? (rating 1-5)
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1
2
3
4
5
I don't know
How essential do you think it is for a company to have a purpose beyond profitability?
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1
2
3
4
5
I don't know
How important it is for you to work for a purposeful company?
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1
2
3
4
5
I don't know
Definition: Bel For All For Good In today’s world, with rapid pace of industrialization, food industry has taken a wrong turn. We are witnessing rapid growth of junk foods resulting in health issues. We are witnessing inequality in access to good food, some are obese while others are mal-nourished. On top of that, the way we produce food, the way we treat the Earth, the way we eat has huge implications for our planet. That’s why at Bel we want to work every day to build a world that includes everyone. Where everything we do is made in a caring and responsible way, from farm to plate. Where making healthier choices, every day, is easier. A world that includes all of us. A world where we all have access to healthier and responsible food. A world where we all work towards a positive food revolution For below questions, please rate between 1-5 (1 being the lowest score and 5 the highest)
How inspiring our purpose “Bel; For All, For Good” is for you?
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1
2
3
4
5
I don't know
How engaging do you find our purpose?
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1
2
3
4
5
I don't know
How much do you think as a team we are acting towards For All, For Good?
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1
2
3
4
5
I don't know
To what extent do you find your job purposeful?
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1
2
3
4
5
I don't know
To what extent do you feel you can satisfy your personal purpose through your job?
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1
2
3
4
5
I don't know
To what extend do you think you are contributing to our company’s purposefulness?
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1
2
3
4
5
I don't know
To what extend to you feel that Bel Rouzaneh cares for you?
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1
2
3
4
5
I don't know
To what extend to you feel that Bel Rouzaneh cares for its consumers?
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1
2
3
4
5
I don't know
To what extend to you feel that Bel Rouzaneh cares for its other external stakeholders?
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1
2
3
4
5
I don't know
To what extend to you believe that Bel Rouzaneh is acting responsibly towards you?
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1
2
3
4
5
I don't know
To what extend to you believe that Bel Rouzaneh is acting responsibly towards its consumers?
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1
2
3
4
5
I don't know
To what extend to you believe that Bel Rouzaneh is acting responsibly towards its other external stakeholders?
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1
2
3
4
5
I don't know
In your opinion, to what extent, do below stakeholders see Bel Rouzaneh as a trust worthy, caring and responsible company?
Farmers
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1
2
3
4
5
I don't know
Trade (distributors, retailers, etc.)
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1
2
3
4
5
I don't know
Authorities
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1
2
3
4
5
I don't know
Service providers (agencies, lawyers, consultants, banks, etc)
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1
2
3
4
5
I don't know
Competitors
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1
2
3
4
5
I don't know
Universities, start-ups
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1
2
3
4
5
I don't know
Material suppliers
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1
2
3
4
5
I don't know
What attributes can make Bel Rouzaneh be perceived as a purposeful company? (pick your top 3)
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Trust
Transparency
Care
Responsible choices
Environmental friendly
Serving in crisis
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